Clean attribution without the spreadsheet
Group links into campaigns and define utm_source, medium, campaign, term, and content once. Acturity appends them automatically to every redirect of every link in the campaign — no hand-built URLs, no typos, no missing tags. Then compare campaigns side by side.
Jun 1 – Aug 31 · 3 links
Campaign Tracking in three steps.
Create a campaign
Name the campaign, set its start and end dates, and define the UTM parameters — source, medium, campaign, term, and content — once.
Add your links
Group the campaign’s links under it. The UTM parameters are appended automatically to every redirect of every link in the campaign — you never edit a destination URL by hand.
Compare and learn
Per-campaign click rollups show performance across channels. Use the comparison view to line campaigns up side by side, and sync ad spend from your ad platforms.
A closer look at campaign tracking.
Group & Schedule
A campaign is a container for links with a defined timeframe.
- Group any links into a campaign
- Campaign start and end dates
UTM Automation
Define UTM parameters once at the campaign level. They are appended to every redirect of every link in the campaign, automatically.
- utm_source, utm_medium, utm_campaign, utm_term, utm_content
- Appended automatically at redirect time
- No manual URL building, ever
Rollups & Comparison
See what each campaign actually did — and how it did against the others.
- Per-campaign click rollups across channels
- Campaign comparison view
Ad-Spend Sync
Map your campaigns to external ad platform campaigns and sync spend, so performance and cost live in the same view.
- External ad platform campaign mappings
- Automatic ad-spend sync
Where teams put it to work.
- ✓Multi-channel marketing campaigns
- ✓Seasonal promotions
- ✓Product launches
- ✓Event marketing
- ✓Influencer campaigns
- ✓Email marketing
One view, every channel
Group links by campaign, let the UTMs apply themselves, and compare email, social, paid, and print in one place.
Common questions.
Related features.
Put campaign tracking to work on your next campaign.
Everything is free while we're in beta. No credit card required.